Enhancing SEO Efficiency Using Python in 2025
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### 📘 **SlideShare Title:**
**Unit 3: Consumer Behavior – Visual Infographics by CA Suvidha Chaplot**
---
### 📝 **Description:**
This SlideShare presentation provides a **visually enriched overview of Unit 3: Consumer Behavior**, designed and compiled by **CA Suvidha Chaplot**. It breaks down complex marketing psychology into **12 easy-to-understand, colorful infographics**, perfect for students, teachers, entrepreneurs, and marketing professionals.
📌 **Key Concepts Covered:**
* What is Consumer Behavior?
* Cultural, Social, Personal & Psychological Factors
* The 5-Step Consumer
* Types of Buying Behavior: Complex, Habitual, Variety-Seeking, and Dissonance-Reducing
* Comparison: Consumer vs. Organizational Buying Behavior
* Stages in the Business Buying Process (Part 1 & 2)
Each infographic is designed to simplify learning and maximize retention through vibrant visuals, concise summaries, and professional formatting. An essential guide for commerce and business students preparing for exams or presentations!
---
### 🏷️ **Suggested Keywords/Tags:**
```
Consumer Behavior, Marketing, Buying Behavior, Business Studies, Organizational Buying, CA Suvidha Chaplot, Infographics, Decision-Making Process, Marketing Education, Commerce Unit 3, BCom, MBA, Marketing Notes, Consumer Psychology, SlideShare Marketing, Business Teaching Tools
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---
### 📘 **SlideShare Title:**
**Unit 5: Emerging Trends in Marketing – Infographics by CA Suvidha Chaplot**
---
### 📝 **SlideShare Description:**
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* Global marketing and localization tactics
* CRM tools and relationship marketing
* Ethical marketing practices and corporate social responsibility (CSR)
Each slide uses bold visuals, smart summaries, and a clean layout to make the concepts simple and impactful—ideal for students, educators, and marketing professionals.
---
### 🏷️ **Keywords / Tags:**
```
Emerging Trends in Marketing, Digital Marketing, Green Marketing, Global Marketing, CRM, Ethical Marketing, CSR, CA Suvidha Chaplot, Marketing Infographics, Business Studies, BCom Unit 5, MBA Marketing, Visual Learning, SEO, Email Marketing, Influencer Strategy, SlideShare Commerce, Marketing Education
```
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I firmly believe that crafting robust, enduring strategies and promotions offers far greater value than relying on gimmicky campaigns aimed at narrow demographics.
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Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
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Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
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---
### 🏷️ **Suggested Keywords/Tags:**
```
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**Unit 5: Emerging Trends in Marketing – Infographics by CA Suvidha Chaplot**
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Current trends shaping digital communication
Smart strategies to grow your brand online
📈 Whether you're a business owner, content creator, or marketer, this presentation is your quick-start guide to social media success.
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🚀 Brought to you by Pixelaria – helping brands grow through creative and performance-driven digital marketing.
Industry Focus eBooks for Sponsorship.pdf
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Topload Brands - Marketing and Brand Building
Topload Brands - Marketing and Brand BuildingDavid Johnston Marketing success and brand resilience rarely arise from mere luck.
Instead, winning in this space typically emerges from blending historical insights with modern innovation.
A nuanced grasp of an evolving marketing landscape, coupled with sophisticated brand development tactics, lays the foundation for sustainable, long-term success, a journey that matures beautifully over time.
I firmly believe that crafting robust, enduring strategies and promotions offers far greater value than relying on gimmicky campaigns aimed at narrow demographics.
Such campaigns tend to lose relevance as consumer trends shift and as people’s lives change, they get older, they get married or they get immersed into their professional careers.
Branding has transformed dramatically, from the early 20th century when authenticity and storytelling forged deep consumer relationships, to today’s dynamic mix of data-driven strategies and viral moments generated via social media influencers.
In what I like to call the “good and better days,” brand-building agencies focused on forging emotional bonds between products and their audiences through compelling narratives and direct engagement.
This emphasis on authenticity and trust remains vitally important today. In fact, revisiting traditional methods has become essential in an era overwhelmed by scammers and spammers, where genuine connection replaced by criminal tricks to relieve people of their money. Honest and trustworthy marketing in our world today is becoming a rare but much needed commodity.
As methods of product branding and promotion have evolved, technology has advanced in tandem, giving rise to powerful data-driven tactics.
Market research and consumer psychology are now readily accessible to agencies, helping them refine messaging, as well as imaging and position brands more effectively.
By leveraging structured surveys, demographic segmentation, focus groups, and the deep insights provided by AI, brand builders can fine-tune their communication strategies and this strikes up a careful balance between intuitive creativity and rigorous analytics.
2025 has ushered in all sorts of new marketing possibilities; AI large language models and AI agents are simplifying real-time engagement and data analysis.
Although this digital revolution increasingly shapes brand-building decisions, it is critical that AI-driven insights are validated through social listening, sentiment mapping, and digital metrics.
It’s only by integrating these diverse inputs that brands can remain agile and responsive to consumer feedback.
Despite these remarkable technological advancements, the importance of maintaining a human connection cannot be overstated.
Genuine honesty is always a strong starting point and the best brand builders understand that digital tools should amplify, not replace, the core methodologies that foster personal engagement.
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How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
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Skeleton Culture Code
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Content Methodology: A Best Practices Report (Webinar)
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How to Prepare For a Successful Job Search for 2024
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Social Media Marketing Trends 2024 // The Global Indie Insights
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The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summary
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With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
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Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
Getting into the tech field. what next 
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- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search Intent
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2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
How to have difficult conversations 
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Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project management
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If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
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Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
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Enhancing SEO Efficiency Using Python in 2025
- 1. Enhancing SEO Efficiency
Using Python.
Automating and Enhancing SEO Processes with Python Tools.
- 2. HELLO! I’m…
Abbas Kashefi.
I’m Abbas Kashefi, a senior SEO specialist with over 8 years of experience. - 3. How Python Became a Key Tool in SEO? Initially, SEO relied on manual tools, but as search algorithms grew more complex and data volume increased, automation became essential. Python’s simplicity, flexibility, and powerful libraries made it the perfect solution for handling SEO tasks like web crawling, keyword analysis, and performance tracking. Today, SEO professionals and agencies use Python to automate workflows, interact with APIs, and extract insights from large datasets. This allows for more efficient analysis, competitor monitoring, and website optimization, making Python a crucial tool in modern SEO strategies.
- 4. Key Python Applications in SEO ● Web Crawling and Data Scraping ● Data Processing and Structured Information ● Website Performance and Page Speed Analysis ● Keyword Analysis and Website Ranking ● Natural Language Processing (NLP) and Content Optimization ● Link Analysis and Website Architecture ● SEO Data Visualization
- 5. Scrapy Selenium BeautifulSoup A web scraping framework for extracting data from websites. (large scale) A tool for automating browsers and interacting with dynamic web pages. (javascript) A library for parsing HTML/XML and extracting data from web pages. (static) Web Crawling and Data Scraping
- 6. Data Processing and Structured Information pandas numpy json Module for working with JSON data in Python. (List) Library for numerical computing with arrays and math operations. (Number) Library for data analysis and manipulation with DataFrames. (CSV)
- 7. Website Performance To optimize your website, use Google Search Console API for traffic data, Lighthouse and PageSpeed Insights for performance audits, and GTmetrix for loading time analysis. These library help improve speed, SEO, and user experience.
- 8. Keyword Analysis and Website Ranking. Google Trends API SerpAPI Ahrefs API Analyze search trend data to understand popular topics and user interests over time. Extract and structure search engine results (SERP) data for easier analysis and integration. Access advanced SEO data like backlinks, keywords, and site performance metrics for competitive analysis.
- 9. TextBlob NLTK spaCy Gensim Transformers NLP and Content Optimization Easy NLP for sentiment analysis and text processing. Efficient NLP for advanced text analysis. (large scale) Specialized for topic modeling and document similarity. (Topic Modeling) Advanced library for pre-trained models like BERT. Comprehensive toolkit for NLP tasks.
- 10. Link Analysis and Website Architecture networkx A library for creating and analyzing complex networks, ideal for graph-based applications like social network analysis or data relationships. URLLib A Python library for fetching web resources and handling HTTP requests, useful for web scraping and API interactions.
- 11. matplotlib plotly seaborn A versatile library for creating static, customizable plots and visualizations in Python. A interactive data visualization library for creating dynamic, web-ready charts and dashboards. A statistical data visualization library built on Matplotlib, offering high-level interfaces for attractive plots. SEO Data Visualization
- 12. Final Thoughts
Python
Automates SEO Tasks With powerful libraries, Python helps analyze large datasets, providing insights into search trends, site performance, and content optimization.Data-Driven SEO Decisions
Leveraging Python in SEO workflows enhances efficiency, accuracy, and adaptability, helping professionals stay ahead in the ever-evolving search landscape.Competitive Edge in SEO
Python simplifies time-consuming SEO processes like web crawling, keyword tracking, and data extraction, allowing professionals to focus on strategy. - 13. THANK YOU! Do you have any questions? [email protected] 0936-161-9221 akseo.ir