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Create landing pages using AI with content agent

Last updated: June 11, 2025

Available with any of the following subscriptions, except where noted:

Content Hub   Professional , Enterprise

With content agent, you can use Breeze, HubSpot's AI, to create landing pages tailored to your goals. Write a prompt for the purpose of your page, and Breeze will generate content suggestions, including copy, images, automated forms, and meeting links.

Please note: Please avoid sharing any sensitive information in your enabled data inputs for AI features, including your prompts. Admins can configure generative AI features in account management settings. For information on how HubSpot AI uses your data to provide trustworthy AI, with you in control of your data, you can refer to our HubSpot AI Trust FAQs.

Before you get started

  • Verify that you have the Write permission for landing pages. To publish pages, you'll also need the Publish permission.
  • Ensure that your page's domain is connected to HubSpot for publishing. If you're using HubSpot's free tools, your account includes a HubSpot-branded domain that's ready for publishing.

Create a landing page using content agent

  1. In your HubSpot account, navigate to Content > Landing Pages.
  2. In the top right, click Start with AI.
  3. Select the purpose of the landing page. If you select Offer downloadable content, click Upload or Browse HubSpot files to add the content you're offering to the associated thank you page. 

The content agent landing page creation screen with the heading "What is the purpose of your landing page?" Six options are displayed as selectable radio buttons: "Get visitors to request information," "Offer downloadable content," "Run an event and collect signups," "Get visitors to book a meeting," "Showcase products," and "Attract newsletter subscribers." The "Offer downloadable content" option is selected with a blue outline and blue circle. Below these options, there is a section titled "Upload downloadable content (optional)" with an "Upload" button and a "Browse" link.

  1. Click Define idea.
  2. In the Landing page description field, enter a description of the goals for your landing page. Include details about your company, products, and services. 
  3. To improve your description, click Enhance description
  4. In the Industry dropdown menu, select your industry.
  5. To select an ideal customer for this landing page, click the Ideal Customer Profile (ICP) dropdown menu and select a profile. To create a new ICP, select Create ICP. Learn more about managing AI settings like ICPs.
  6. To change the language of your content, click the Content language dropdown menu and select a language

The content agent screen titled

  1. Click Add documents
  2. Add up to 5 files such as images, video, or transcripts to improve the content of your landing pages. Click Upload files to add a file from your device or Browse to select a file from the files tool
  3. Click Generate landing page.
  4. In the content editor, edit and publish your page
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